Hammersmith and Fulham Council Signs Ad Contract with Trinity Mirror Southern

Trinity Mirror Southern has reached an agreement with Hammersmith and Fulham Council to publish its advertising for the next six years.

The agreement will see public notices and other display advertisements published in the Fulham and Hammersmith Chronicle every week.

As part of the agreement, extra council-branded pagination will be provided by the paper to ensure that the council continues to promote consultations, events and other public information.

Simon Edgley, Trinity Mirror Southern managing director, said: “We are not only absolutely delighted to sign this agreement, but also that our titles and websites will play such a significant part in ensuring that residents of Hammersmith and Fulham remain appropriately informed.”

Councillor Stephen Greenhalgh, Hammersmith and Fulham council leader, said: “We have been incredibly proud to have published H&F News but this agreement is a positive step forward for the borough's residents as we have secured an effective way of communicating our news, while delivering real value for money.

“As a result we will continue to have one of the lowest communication costs of any London borough.

“Additionally, this illustrates our commitment to supporting a vibrant independently produced newspaper in the borough.”

The initial six-year advertising contract comes after a European-wide tender which attracted one bid.

• Trinity Mirror secures advertising deal with council (Media Guardian)