Sleep Council Turns to Featurelink for National Bed Month

The Sleep Council, the consumer facing arm of the National Bed Federation – the UK trade association for bed manufacturers - is turning to Featurelink to promote its annual awareness raising campaign National Bed Month in March. 

Focusing on the importance of a good night’s sleep for children, this year’s campaign, includes a press pack with tips for kids on how to get the best night’s sleep possible.

Copy and images are available on the Featurelink website for local newspapers to download and use.

Jan Turner of The Sleep Council said: “The Sleep Council has worked with Featurlink since it was formed in 1995 and run a number of successful Bed Month promotions with them through regional press advertising departments.”

Other PR activity for National Bed Month will include targeting national and local on and offline media.