Media Website Helps Parents Report Unsuitable Content

Media regulatory bodies have joined together to create ParentPort, a website which assists parents who wish to complain about material they have seen or heard across the media, communications and retail industries, by directing parents to the right regulator for their area of concern. The website can also be used to pass on informal comments and feedback to regulators.

The website has been jointly launched by the Advertising Standards Authority (ASA), the Authority for Television On Demand (ATVOD), the BBC Trust, the British Board of Film Classification (BBFC), Ofcom, the Press Complaints Commission (PCC) and the Video Standards Council (VSC)/Pan-European Game Information (PEGI).

ParentPort was developed following Reg Bailey’s Independent Review of the Commercialisation and Sexualisation of Childhood, which recommended that regulators should work together to create a single website to act as an interface between themselves and parents.

Members seeking further information should contact Sue Oake, Pera Department, on 0207 632 7463 sue_oake@newspapersoc.org.uk.